Parents the world over have been sending their kids to specific classes and clubs so they can play football, or ice hockey, or martial arts, and they've been doing it for ages, but now the next step has clearly been taken as parenting continues to move into the digital age.
Wall Street Journal reports that parents are now hiring coaches for their children to get them better at playing Fortnite, Epic's free-to-play Battle Royale-inspired shooter that continues to grow in popularity.
For example, Ally Hicks pays $50 for a four-hour session to train her son to play the game. The reasoning goes that being good at the game has a positive impact on his social standing: "There's pressure not to just play it but to be really good at it," she told the American paper.
Being good at sports, or in this case video games, has often had an impact on kids and their social lives, and while it's common for parents to invest in tuition for studies and sports, you don't often hear of parents hiring this sort of help. Still, if teaching young players how to improve their game is a potential job that one can make a living from, we can imagine a fair number of people looking to get involved.